Tag: Audience Analytics
In our last post, we have seen a theoretical framework for classifying arguments around data quality. It has helped us to get a ro...
February 02, 2017
Very often, when we talk or write about data quality in our industry, the discussion seems to be superficial and lacking depth. Th...
January 26, 2017
Like the five blind men who cannot agree on what an elephant is, because each of them explored a different body part of it, market...
November 18, 2015
In this post we discuss how to calculate the feasibility for online projects.
April 18, 2018
Norstat is a data collection specialist. That means we specialise in connecting people: namely researchers and respondents....
June 18, 2018
We’d like to encourage you to have a closer look at response rates and the net reach when digging through panel numbers.
September 10, 2018