Online data collection is undeniably at the heart of our business. We have over 650,000 people in our online panels and conduct ov...

A large proportion of our respondents is using mobile devices to complete surveys. If you don’t take them into account when desi...

At Norstat, we have seen all the common mistakes in questionnaire design, regardless whether they were telephone, face-to-face or ...

Incentives make people doing things they wouldn’t do without getting the incentive. Participating in surveys for example. Or...

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