Tag: Market Research
It’s been a busy month: Three conferences in as many weeks. I’ve had the pleasure of attending Insights Marketing Day,...
Currently, A/B-testing is very popular, especially among companies working with data bases that have a lot of traffic. This split-...
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There is a inherent proximity between panel management and the agile, customer centric paradigm.
It’s not only the amount of variables that make a profiled panel valuable, it’s also the quality of the profile information.
In this post we discuss how to calculate the feasibility for online projects.
