The European data collection company Norstat has hired Evelin Pae as Managing Director for Norstat Estonia. Norstat Estonia is a fully Norstat AS...

The European data collection company Norstat has hired Romain Barbet as MD for Norstat France. Norstat France is a fully Norstat AS owned company with...

With this article, we want to guide you through the most important things to consider when planning to conduct a Mystery Shopping study.

The waters of Venice have returned to a true blue, the skies of Beijing are clear of haze, and Boars in Northern Spain have decided the cities belong...

The project management triangle denotes that a perfect balance of speed, quality and cost is impossible - a client fantasy and a hard choice that must...

As a market researcher, it doesn’t take long to have a number of infamous quotes ringing in your ears, as another research sceptic takes a pot-shot at...

We wrote this article to give you a better understanding of how to set up dashboards in the most efficient way.

One of the most versatile methods for testing products is the In-Home-Use Test (IHUT).

The holidays are soon upon us and it unfortunately looks like it will be a very special Easter this year.

Very often, we got asked how traditional focus groups can be shifted to an online methodology.

RECENT TWEETS